The Importance of Marketing Your RDS Transparently

The Importance of Marketing Your RDS Transparently

Truth in advertising is vital in the restaurant delivery business. Here’s why. In August 2022, DoorDash ran a 15-second TV spot supporting local businesses. Check it out here > It’s admittedly a pretty clever ad. But it’s also misleading. Here’s why. DoorDash is...
Marketing Restaurant Delivery to College Students: A Guide

Marketing Restaurant Delivery to College Students: A Guide

Food delivery is an integral part of the college experience. Here’s how to market restaurant delivery for your RDS to become the campus favorite. The busy season for restaurant delivery services (RDS) aligns perfectly with the academic year. If you’re in a college...